Regardless of inner conflicts inside HYBE and ongoing controversies surrounding Min Hee-jin, IVE’s second mini album “IVE SWITCH” has made vital strides within the world music scene.
The album soared to No.3 on the Worldwide iTunes Album Chart and secured high positions in 16 international locations, showcasing their worldwide recognition.
The success of the title monitor “HEYA” additional solidified their standing by reaching No.1 on iTunes High Track Chart in a number of international locations and gaining over 10 million views on YouTube inside hours of launch.
Unreasonable Claims of Cultural Theft by Chinese language Netizens
Nonetheless, IVE’s comeback has been marred by allegations of cultural appropriation from Chinese language netizens.
The music video for “HEYA” incorporates numerous components of Korean conventional tradition, together with jeogori, norigae, and conventional work.
Director Park Ji-eun clarified the inventive decisions as a contemporary interpretation of Korean aesthetics, however Chinese language web customers accused the group of appropriating Chinese language tradition, citing similarities to ink work and hair knots.
This isn’t the primary time Chinese language netizens have focused Ok-pop artists for cultural points. Notably, comparable claims have been raised towards BLACKPINK’s Jennie and BTS up to now.
Nonetheless, the response to BTS was tempered as a result of ARMY’s world affect, highlighting the facility dynamics in such controversies.
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Comparability with BTS and ARMY Backlash
BTS confronted criticism from Chinese language netizens up to now, notably after their acceptance speech on the 2020 Van Fleet Awards.
The group’s acknowledgment of historic tensions between Korea and China led to accusations of disregarding Chinese language historical past.
Regardless of preliminary backlash, BTS’s immense fanbase, ARMY, countered the narrative, in the end silencing the criticism.
Consultants weigh in on this recurring development, noting Chinese language netizens’ behaviors stemming from perceived inferiority in direction of Korea.
Professor Search engine marketing Kyung-duk highlights the position of state-run media in shaping public opinion, whereas Sociology Professor Yang Seung-hoon emphasizes the shared historic and philosophical ties amongst East Asian international locations.
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KpopStarz owns this text.Written by Cassidy Jones.